Our CEO Steve Cody sat down with Tina McCorkindale, President and CEO of the Institute for Public Relations (IPR) for an episode of “In a Car with IPR.” Steve, who was recently appointed as the Chair of the IPR, dishes out about Peppercomm’s latest research, including why businesses need to develop a purpose. He also talks about the firm’s renown comedy training initiatives.
Is the “Shopatainment” Trend a Flashback or a Way Forward?
Peppercomm
October 14, 2021
