Been there, done that Wisdom 💡: On the latest episode of Laughing Matters, legendary ABC News correspondent Jim Hickey proves that being “on the scene” can sometimes mean standing in

Ready for takeoff Wisdom 💡: In a thought leadership piece from Peppercomm’s Paul Merchán, NASA’s Artemis mission proves that even in an AI-obsessed world, nothing builds trust like a good

Short king spring Wit 😁: Espolòn is raising a glass to “Short King Week” with a campaign that proves big personality beats big height every time. Partnering with Ken Jeong,

Squatch this Wit 😁: Dr. Squatch is sticking to its cheeky roots, enlisting Megan Fox as a not-so-serious “Professor of Odor Excellence” to make deodorant education a lot more entertaining.

A big dill Wisdom 💡: Cheetos turned its viral Flamin’ Hot Dill Pickle comeback into a full-blown cultural remix, pairing Nickelback with Megan Thee Stallion for a chaotic, heist-style music

Blush bandit Wit 😁: e.l.f. Cosmetics is back on the case, turning everyday bathroom clutter into a full-blown true crime parody with its new “Vanity Vandals” mockumentary. Inspired by real-life

Beauty boundaries Wisdom 💡: As beauty culture gets younger and more visible, regulators are starting to question where influence ends and exploitation begins. Italy’s investigation into Sephora and Benefit highlights

Metrics ≠ meaning Wisdom 💡: Now more than ever, internal communicators are feeling the heat to prove their work actually drives results, not just opens and clicks. The problem is

Neo nonsense Wisdom💡: Apple is getting a little weird on TikTok. To promote its new $599 MacBook Neo, the tech giant wiped its TikTok account and replaced it with a

Supersized slip Wit 😁: McDonald’s CEO Chris Kempczinski likely didn’t expect his toughest Q1 battle to be against his own burger. But after posting a video where he struggled to