Peppercomm is pleased to be chosen as the Holmes Report Corporate/B2B Agency of the Year.
From the Holmes Report website:
Corporate/B2B Agency of the Year: Peppercomm (Independent)
Peppercomm’s restlessness is reflected in its evolution over the past 20 years into a full service strategic communications firm with a broad range of expertise, particularly in financial services, consumer, professional services and industrial/B2B, across offices in New York, San Francisco and London.
The firm’s revenues in 2015 reached almost $21m, an impressive 10% uptick on the year before, generated by 106 employees. New business included Darden Specialty Restaurants, Nestlé Shield, Levl, Genpact, White Lodgings, Bristol Meyers Squibb, Mariner Holdings, Mitsubishi Capital and Harry & David, joining a client list that features EY, Mini, Oppenheimer, Saint-Gobain, Steelcase, Vonage, Wilbur-Ellis and Wilmington Trust.
The firm remains led by co-founders Steve Cody and Ed Moed, supported by partner and president Ted Birkhahn. Key staff additions in 2015 included media and content specialist Joe Checkler, previously of the Wall Street Journal, and digital MD Mike Friedin, a former head of Accenture’s digital group.
Last year also saw Peppercomm step up its ability to help financial services clients overcome regulatory hurdles, by persuading companies from a relatively cautious sector to increase their visibility on industry topics. The firm remains a leader in the financial services and B2B sectors, and often takes a counter-intuitive approach to the space, last year producing research that demonstrated why marketers should use joy and humour to drive success.
Indeed, Peppercomm’s thought leadership activity remains a notch above many of its rivals. In addition to Cody’s RepMan blog and RepChatter podcast, the firm last year launched an interesting partnership with the Economist Group to survey B2B marketers and their audiences regarding brand content strategy and perceptions. That focus on insight has helped Peppercomm’s work stand out. Its hedge fund social media study was covered extensively across industry media, while its campaign activity for SourceAmerica and Steelcase also caught the eye. — AS