Research & Measurement

Research and Measurement at Peppercomm goes way beyond hits, clicks, and impressions. Based on the individual needs of your organization and stakeholders, we develop tailored measurement and research programs that truly measure and uncover what matters to your company and what is moving the needle for your business. Our team of analysts and data scientists not only evaluate and measure your current marketing program but also conduct research designed to discover strategic insights. Our findings inform and shape your program at the outset, and offer prescriptive strategies for continuous improvement. We do this not by our predefined criteria, but by key performance indicators that matter to you, including business goals, media placement quality and quantity, share of voice, tonality, message pull-through and audience engagement, SEO/SEM, and web analytics.

  • Market Research
  • Audience Experience & Journey
  • Media Monitoring
  • Media Measurement
  • Website Analysis
  • CRM Analysis
  • Direct Marketing Analysis

Contact Us

Our Locations

  • New York

    470 Park Avenue South

    New York, NY 10016
    Get Directions

    Tel: 212-931-6100

  • San Francisco

    201 Mission Street
    Suite 1940
    San Francisco, CA 94105
    Get Directions

    Tel: 415-633-3200

  • London

    Coppergate House
    16 Brune Street London, E1
    7NJ United Kingdom
    Get Directions

    Tel: +44-020-7680-7104